We have worked with many great social enterprises. Here are just a few.
World Wildlife Fund
World Wildlife Fund
is "one of the world’s largest and most respected independent
conservation organizations". Since it's inception, it has
protected wildlife through policy and business advocacy.
Along with highly successful offline communications, the WWF investigated
how it could better connect with consituents, and especially the media.
Carbon Outreach helped develop and implement strategy around an
international climate conference in 2009. There, the website and
series of videos saw nearly a million hits across YouTube, iTunes
and numerous blogs and newspapers.
Chicago Sustainable Business Alliance
The Chicago Sustainable Business Alliance
Chicago Sustainable Business Alliance is a membership driven organization founded in 2007.
Since its inception, the Alliance has since grown with an influential and extensive body of
sustainability-focused companies.
In July 2009, we presented in a series of seminars to CSBA members on marketing strategy.
Throughout, participants enjoyed extensive information about social media and
digital marketing and how to use them within their outbound and inbound marketing efforts.
Social Venture Network
Social Venture Network
is a member-driven organization aimed at enhancing social
enterprise leaders and founded in 1987. Since, the SVN quarterly
conferences and local events inspire innovation for some of the
most successful social enterprises internationally. Today,
Social Venture Network has offices in the Netherlands,
the United Kingdom, Belgium, Stockholm, Japan and Thailand.
We helped execute social media outreach.
There, we informed Directors on how to use social media for
their business. We helped participants understand social media
tools like Twitter, LinkedIn and Facebook.
South Bank University London
We presented at South Bank University London for the
London PR &
Branding October Session . We trained London-based enterprises to
think strategy and utility of social media tools around their products
and services.
2gether08 via Policy Unplugged
2gether08 started in 2008 as a
festival of ideas to inspire social innovation and bright business ideas.
We were excited to co-curate this innovative event in conjunction with
Channel 4 [London].
By bringing in a series of sustainability-focused speakers and feedback
from social entrepreneurs (based out of our offices), we connected small,
social enterprises with larger companies and more funding opportunities.
We loved bridging the gaps!
British Council
The British Foreign Office founded the British Council
in 1934 to promote British cultural relations around the globe.
Today, the British Council focus their attention on six main
areas internationally (in conjunction with their 100+ offices
across the globe) including the arts, sport and climate change.
In 2008-2009, Carbon Outreach participated in the Low Carbon Futures Challenge as part
of a global British Council intiative to invite young people to participate more actively
in the low carbon economy. There, we launched the Low Carbon Emissions Media project to
increase media attention for the Low Carbon Communities Network, successfully selling out
it's 2009 conference and increasing partnerships across the UK
Terracom Public Relations
Terracom Public Relations
is one of the oldest environmental-only public relations companies
across the Midwest, founded in 1990. Since then, Christine Esposito,
Founder and President, has created and executed award-winning
tradition PR strategy for dozens of green businesses and
organizations internationally.
We trained Terracom PR around social media tools such as Twitter and Facebook.
Today, Terracom is staying innovative and fresh by connecting with green
bloggers using social media and offering new media along with traditional
PR offerings.
Chicagoland Green Collar Jobs Intiative
The Chicagoland Green Collar Jobs Initiative
was started as a consortium of green businesses and
non-profits across Midwest focused on green jobs.
Since 2006, the Initiative has been one of several
main non-profits in the United States to promote
green jobs policy and green jobs training for Chicagoans.
This April, the Intiative will host their
3rd annual Green Collar Jobs Summit
to highlight policy oppurtunities, resources and changes
to environmental standards for American green jobs.
We helped create communications strategy
and integrate social media tools to commuciate
better with Steering Group members. During the process,
the CGCJI sold out its 2nd annual conference and
numerous positive reviews from Steeering Committee
and Donors of its new website.
Algonquin Canoe Company
We helped Algonquin Canoe Company
create and implement their social media strategy. In addition to maintaining their
social media presence, we also helped train staff on using
Twitter and Facebook for engaging with their target audience.
Global Green Pals
We enabled Global Green Pals
to learn more about their target audience through a targeted
social media campaign, working on both implementing and
executing marketing strategy. Alongside their co-Founders,
we provided information and feedback on effectively using
Twitter, Facebook and blogging platforms to engage with consumers.
Green Entrepreneur Summit
We planned, organized and produced the Green Entrepreneur Summit in July 2010.
This Summit was one of the biggest events in New York City for green business in 2010,
including speakers and attendees from across the east cost.
In a series of panels around marketing, finance and responsible business,
enterprise leaders from across New York City came together to consider
next steps for non-profit and enterprises. Carbon Outreach created and
executed the marketing and media outreach planning for this event, including
the Twitter and live streams.
Marketing & PR for Social Enterprise
Marketing & PR for Social Enterprise
is a Meetup group sponsored by Carbon Outreach. In a series of events around marketing for
social enterprise, corporate responsibility and non-profits, Carbon Outreach brings together
top leaders from across New York to grapple issues facing social enterprise. To find out our
next event, follow the Meetup on Twitter.
"One of the most important lessons for social entrepreneurs is to spread information,
as it is essential to keep communicating with others. With this in mind,
I think the Carbon Outreach, "Facebook for Social Enterprise"
book is a must-read for social enterprises involved in social media,
including starters and frequent users."
Simone Veldema -- Owner, GreenJobsInitiative
Carbon Outreach completes projects with, "passion, commitment, knowledge and great
skills around social media and environmental issues."
Claire Carlton, Global Campaign for Climate Action (GCCA)
Carbon Outreach helps social enterprise, corporate philanthropy and large
non-profit campaigns use strategic marketing and digital advertising.
We want to exceed your expectations, do contact us today.
Twitter is one of the most popular social networks internationally with 200 million active users.
Social enterprises have effectively used this online marketing tool to garner the attention of
millions of consumers, media and competitors—likely some of the reasons you are reading this blog post.
As Facebook reaches 600 million users in January 2011, social media continues to attract attention from
not-for-profits internationally. We are glad to see NTEN’s continued focus on community management
because at Carbon Outreach, we believe community management is fundamental to successful online marketing.
It's Tuesday morning. You're sitting at your desk, scratching your head and looking at your calendar.
Are you considering what to do with your week? How about this: make it memorable and change the world!
We can help you make it look easy and stylish.